WTN Services Spotlight Matt Wood Vice President of Marketing
Behind the scenes of WTN Services is a group of committed passionate individuals that are committed to excellence.
Meet Matt Wood,Vice President, Marketing the Winetasting Network
Matt Wood was born in England in 1965. After gaining a Bachelor of Laws degree from Leeds University, he joined Bass PLC as a management trainee. Following several assignments in retail operations and marketing he left to form his own small business consultancy service.
In 1994, Matt immigrated to California with his wife Elke and looked for opportunities within the wine industry.
In 1997, he settled at Franciscan Estates starting as a tasting room assistant before moving into a management role overseeing the direct to consumer business. As the business transitioned to ownership by Constellation, the importance of consumer direct, and Matt’s role grew substantially.
After ten years with Icon Estates where Matt managed ten tasting rooms, multiple wine clubs and internet sites, he transitioned to a new role with WTN Services/1-800 Flowers in July of 2008.
Matt is a featured speaker at most wine industry symposiums as a recognized innovator and leader in wine club sales growth and online marketing.
Matt holds a key role with the Winetasting Networ as a consultant to our services client base in growing their wine sales for mutual success. Matt is keenly focused on developing the consumer direct wine category for the 1-800 Flowers group of companies, including 1-800Flowers.com, Ambrosiawine.com, Geerlings and Wade and our sister groumet food brands such as Harry London Chocolates into strong partners with our WTN Services client base.
In addition he is spearheading a new co-operative marketing model with wineries to leverage the 1-800 Flowers customer database for mutual growth of their brands and ours.
If you would like to learn more about what Matt and our team can do for you please contact a WTN Services account manager at 707.265 1514 or email cedwards@winetasting.com