WTN Services Sales Tips-The Persuasive Web…
Given increased expenses for fuel and uncertainty about the economy more, more consumers and business decision makers are traveling less. More are making more purchases and informed decisions via the internet and targeted or segemented internet marketing. According to a recent survey by Minnesota Opinion Research, “The Internet is the best way for advertisers to market to business decision-makers.” According to the poll of nearly 1,000 people, “60% agreeing the Web was persuasive.” Fifty percent said it “influenced them to make a purchase.”
How does this apply to the wine industry? Targeted email campaigns specific to corporate gifting, employee rewards and other B2B related offerings specific to wine and wine related items might be suggested to increase traffic to your web store. Think creative and put the web to work for you to build sales today and in the future.